"A family based in North London seeks an exceptional and qualified instructor to assist their youngest child on his first steps to turning into an English gentleman."
Looking at this post, you might easily overlook the wording "initial stages" as mere a turn of phrase.
But, it may be the most important part of this unique position posting, as it aims to hire a teacher for a one-year-old.
Hundreds of responses have already been sent in since the unidentified family published their search for the £180k-a-year tutor, who has to be "someone very special".
In recent few weeks, the advert has attracted interest throughout the press, with numerous asking why?
Forward-Thinking Method
A tutoring expert, chief executive of an education consultancy, which is supporting the family in their hunt, stated that despite initial scepticism, he viewed the concept "visionary", and "innovative".
When he met the family, he said they appreciated the unusual character of their request, and how immature their son is.
However, they explained that they "preferred not to postpone any longer" to hire a tutor, as they had held off until their elder sibling was five, and by that age "cultural conditioning had by then become established".
What precisely does the family indicate by "cultural leaning"?
It's "everything", he replied. "The way you eat, the way you speak".
He explained the firstborn had absorbed "very nuanced, non-verbal cues" from the family, and had assumed their cultural norms. The family told the consultant they hoped to prevent this pattern to happen again with their new baby.
The strategy: To hire a UK tutor, who needs to speak with standard English accent, to guide the baby from day one.
Osmotic Learning
"A great deal of the development at the start here is somewhat acquired indirectly," stated the CEO.
It's via this osmosis that the family are aiming the child will acquire the UK customs they want to impart.
He noted the tutor needed to be somebody who attended "prestigious academies – the same kinds of schools as the family aspire to send their son to".
"The educator simply needs to be the suitable individual, they'll be carrying out things they aren't even aware they're doing, just naturally," he commented.
Expense Not a Factor
The family told Adam the successful candidate should ideally also have understanding of or enthusiasm in horse riding, skiing, creative fields and musical activities so as to shape the child in a diverse set of hobbies.
More than that though, he said the family hoped the tutor to sign up the child on a range of classes so the child would be "equestrian training and learning an instrument by the time they are about three years old".
In the family's view, helping their son grow into a "English gentleman" will lead to achievement and create opportunities.
"Taking into account the pros and cons of that, because it's undoubtedly a social class indicator," he comments.
But, despite all this tutelage in "UK identity", could the child adopt what is termed cultural leaning from the globally influenced family he lives with regardless?
"Absolutely", said Adam. "The parents realize this could fail, but they've merely embraced the perspective of, 'let's give it a go and we should start as quickly as we can', because the cost of it is not relevant," he explained.
Overly Optimistic
There are some in the tutoring industry who have similar concerns.
An education leader, CEO and founder of Blue Education, who also offer private tutors, commented that "the process of adopting dual cultures, or indeed, forming one's identity, is something that must be grown into, not engineered."
Peter explained that he had relocated from Asia to the UK at the time of seven, and had been raised understanding and practicing both cultures. He continued to be educated at a prestigious UK institution.
"The notion that an individual can serve as a representation of Britishness, a person who can somehow transplant the characteristics of a UK sophisticate upon a infant child, seems to me idealistic and unrealistic," he wrote.
"In my experience, having a typically British tutor from early childhood will not necessarily create the outcome they hope for.
"I never had such a figure, and however I have been lucky enough to live several of the situations they aspire for their son."
He continued: "The reality is, self-identity can not be imposed from the external environment; it must be embraced, and it must come from within."
Purchasing UK Culture
Of course, English culture is something the CEO believes can be instructed – and commercialized.
"I think the situation that the global community regards us in this light is something that we should be cherishing|valuing|appreciating
